Service · 06

Custom VR games for brand activations and events

Headset-native games designed for a queue, not a demo room.

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What it is

VR experiences, built white-label for agencies.

Custom VR built for the realities of a live floor: short sessions, first-time players, hygiene between users and a staff member who needs to reset in one action. Standalone where possible so there is no PC in the stand.

Most people at an activation have never worn a headset, so a session has to make sense within seconds and end on a clear result. VR games here are built around that: onboarding inside the game, rounds sized for the queue, and a score the player can read at a glance.

What we build

  • Custom VR games
  • Branded VR activations
  • Sports VR
  • Event VR experiences
  • Meta Quest builds
  • PCVR where the brief needs it

Where it fits

  • Branded VR activations and stands
  • Sports games played with the body, not a stick
  • Pitch prototypes a client can try on the day
  • Standalone headsets with no PC on the stand, or PC VR when the brief needs it

Delivered

Work in this format

01 VR game

Trading Ninja

Delivered for KAMA Capital

A VR slicing game for a trading firm’s stand where the score is a live candle chart: slice gold, Bitcoin and oil and the price climbs; hit a bad trade and it prints red. Players registered by QR code, so the stand left with a lead list.

A player wearing a VR headset defending a goal at a Coca-Cola FIFA World Cup activation, with the game view shown on a screen beside them.

02 VR game

VR Goalkeeper

Delivered for Coca-Cola

A headset football game where the player defends the goal. Built for a queue: short rounds, instant restart, and a score the crowd can read from outside the stand.

A player in a VR headset playing a shot at a Sprite-branded activation, with the in-game cricket pitch on a screen alongside.

03 VR game

VR Cricket

Delivered for Coca-Cola

A headset cricket game built around one repeatable moment — face the delivery, time the shot, read the score. Designed to be understood without instructions.

Questions agencies ask

Can you stay invisible to our client?

Yes. Most work arrives this way. The game ships under your agency’s name, we do not appear in the credits, the UI or the client’s deck, and we will not publish the work without your written go-ahead.

Can we get something playable for a pitch?

Yes. A playable prototype is usually the fastest way to win a room, and it is a smaller piece of work than a full build. Tell us the pitch date and we will tell you honestly what is achievable by then.

Do you supply hardware?

We are a software studio. Screens, headsets, PCs, sensors and rigging are normally supplied by you, the exhibition contractor or a local production partner. We specify exactly what is needed, build against it and support the install.

Other formats

Got a brief that needs something interactive?

Send the concept, the deadline and the constraints. You will get an honest answer about what is achievable in the time available, including when the answer is that it is not.